Table Of Content
Depending on the design of your page, this could mean starting with an attention-grabbing headline, followed by a concise statement that conveys the key information about your site. Cocokind's navigation also has product pictures of popular items featured on the navigation menu that users can click on to go straight to that specific product. Through this homepage, visitors can find a doctor, search for plans, and explore a variety of healthcare categories.
White Square Homepage
Based on these, you can determine common user journeys and tasks people look to accomplish when visiting your website. Next, you can collect even more data with UBA tools like heatmaps and user session recordings. Then translated the observed patterns into working homepage design ideas.
effective homepage examples to inspire
I like how this blog-like homepage design welcomes visitors with a looping video of Melyssa Griffin with supporting copy to help her target audience get familiar. On the homepage is a full-width image of a young girl sitting in a pinkish color background. Beneath the hero section are black and white CTA buttons that encourage visitors to make donations and join the community.
25 Best eCommerce Website Design Examples for 2024 - Influencer Marketing Hub
25 Best eCommerce Website Design Examples for 2024.
Posted: Wed, 17 Jan 2024 08:00:00 GMT [source]
Mix and match your data to generate customer insights
Top Web Design Trends 2024 - Designmodo
Top Web Design Trends 2024.
Posted: Thu, 21 Dec 2023 08:00:00 GMT [source]
Furthermore, when it comes to search engine optimization (SEO), the homepage is considered the most authoritative page on a site. However, some studies found that it can take as little as 50 milliseconds for a visitor to form an impression of a site. Other studies found that users will decide whether to stay or leave a site in about seven seconds. Due to this, your homepage design doesn’t have long to make a good first impression.
It needs to be focused on the type of customer that you can best serve and who have the highest chance of converting. Eliminate any fluff and use language that will attract and appeal to your preferred audience. Keep your buyer personas and target audience in mind when building the page. Change the page as the needs of your visitors and trends of the market change. Of course, as creative as we'd encourage you to be in your homepage design, there are certain elements you'll want to incorporate so that it really packs a punch. A well-built homepage usually translates into an easy interface that visitors have no sweat navigating.
Optimized for mobile
Square strategically employs call-to-action buttons such as “Contact sales” and “Get started” to guide visitors, potentially boosting conversion rates. Airbnb’s homepage design strategically fosters an emotional connection with users by addressing the need for comfort during business travel. The clear call-to-action, “Add your work email to get started,” simplifies the user journey, ensuring a seamless experience. The page effectively highlights services, offers social proof through testimonials, and reassures users about safety. High-quality visuals and global customer support further enhance the user experience.
There should be an increased size of the text if the 1440-pixel size. Certain perks, including free shipping and returns, are visible on the third screen. Uber incorporates three big services — driving and delivery, ordering food, and booking a ride. All services are presented above the fold, so the user doesn’t have to scroll to find the desired service. Each service has its own unique copy, header image, and CTA button that can be viewed once the user clicks on the respective icon.
The 15 Second Rule: 3 Reasons Why Users Leave a Website
It’s definitely a smart use of space that can benefit companies with various offer types. Slack welcomes visitors with an attention-grabbing headline that raises questions and leads the user to read the introductory description. The focal call to action on the page is the “Try for free” button that stands out with its deep violet color.
Gleamin is a beauty brand that offers potent superfoods that help to enhance natural beauty and give costumes the perfect glow. Unlike most homepages, the Influential Grooming Lounge chose to use a vertical sidebar on the left side of the page as the primary means of navigation. Welcoming visitors to this homepage is a full-width image of a family having a great time in the kitchen. There is a caption “Ted Todd Insurance” that signifies that you are in the right place. Interested visitors and fans can use the hamburger menu bar on the left top corner of the page to move across pages and make relevant decisions.
When designing your site, think of your homepage as a virtual front door. If a new visitor doesn’t like what they see, their knee-jerk reaction is to hit the “back” button. Now, get ready to learn about excellent homepage design through the following 15 real-life examples.
You can even task it with creating compelling headlines that are SEO-optimized. Other things to consider are mentioning your ideal customer, describing any key elements you’d like to include, and mentioning any specific styles you’re fond of. As one of the site's key elements, bold typography engages screen readers and site visitors as they scroll. Visible on the homepage are text descriptions of previous works done for potential customers to explore. Interested visitors can gain more access to the app through the “Download from Google Play Store” CTA button.
But when you study successful cases, you notice that every homepage has certain elements that are universally present. Such elements are an attractive header image/video, catchy headline, meaningful copy, and carefully selected calls to action. Let’s have a look at the best homepage examples to see how they’ve put the elements and best practices discussed above in action. Not only will this serve as a source of inspiration, but it’ll also reveal all the repetitive patterns and practices utilized by the best homepage designs. Lastly, have a responsive website design that adapts to any screen it’s viewed on. You want users to be able to conveniently read the text whether they’re using a mobile phone or desktop.
No comments:
Post a Comment